Environmentally
compliant ranch
Non-compliant
ranch
Cattle linked to
deforested land
Breeding and raising ▲
Calves remain on their birth ranch
for nine months until weaned. Risks such
as miscarriage and predation, mean this
early stage carries the most economic
uncertainty for farmers, who often have
lower levels of environmental compliance
Laundering ▲
Cattle are transferred from an
environmentally-embargoed ranch to a
compliant one, so that from this point
on, the animals do not appear to be
linked to deforestation, and can be sold
in international markets at a higher price
Fattening ▲
Cattle are moved to farms that specialise
in weight gain. Owners at this “finishing
stage” are direct suppliers to abattoirs so
they are more likely to be monitored and
compliant. Those that aren’t can supply
markets with fewer regulations,
such as China
Abattoir
Meatpacking ▲
The cattle are slaughtered, and their meat
is processed and packaged. A few giant
firms, led by JBS, Marfrig, and Minerva,
dominate the lucrative meatpacking
stage. JBS, the largest, sells meat under
various brands worldwide, further
obscuring its origins
Supermarkets and dinner tables ▲
Many retailers are committed to zero-deforestation,
but this will not be possible until they oblige
providers, such as JBS, to fully monitor direct and
indirect suppliers so consumers can be sure that
no stage of the process is responsible
for Amazon destruction
Environmentally
compliant ranch
Non-compliant ranch
Cattle linked to
deforested land
Breeding and raising ▲
Calves remain on their birth ranch for nine months until weaned. Risks such as miscarriage and predation, mean this early stage carries the most economic uncertainty for farmers, who often have lower levels of environmental compliance
Laundering ▲
Cattle are transferred from an environmentally-embargoed ranch to a compliant one, so that from this point on, the animals do not appear to be linked to deforestation, and can be sold in international markets at a higher price
Fattening ▲
Cattle are moved to farms that specialise in weight gain. Owners at this “finishing stage” are direct suppliers to abattoirs so they are more likely to be monitored and compliant. Those that aren’t can supply markets with fewer regulations, such as China
Abattoir
Meatpacking ▲
The cattle are slaughtered, and their meat is processed and packaged. A few giant firms, led by JBS, Marfrig, and Minerva, dominate the lucrative meatpacking stage. JBS, the largest, sells meat under various brands worldwide, further obscuring its origins
Supermarkets and dinner tables ▲
Many retailers are committed to zero-deforestation, but this will not be possible until they oblige providers, such as JBS, to fully monitor direct and indirect suppliers so consumers can be sure that no stage of the process is responsible for Amazon destruction
Environmentally
compliant ranch
Non-compliant ranch
Breeding and raising ▶
Calves remain on their birth ranch for nine months until weaned. Risks such as miscarriage and predation, mean this early stage carries the most economic uncertainty for farmers, who often have lower levels of environmental compliance
Cattle linked to
deforested land
◀ Laundering
Cattle are transferred from an environmentally-embargoed ranch to a compliant one, so that from this point on, the animals do not appear to be linked to deforestation, and can be sold in international markets at a higher price
Fattening ▶
Cattle are moved to farms that specialise in weight gain. Owners at this “finishing stage” are direct suppliers to abattoirs so they are more likely to be monitored and compliant. Those that aren’t can supply markets with fewer regulations, such as China
Abattoir
◀ Meatpacking
The cattle are slaughtered, and their meat is processed and packaged. A few giant firms, led by JBS, Marfrig, and Minerva, dominate the lucrative meatpacking stage. JBS, the largest, sells meat under various brands worldwide, further obscuring its origins
Supermarkets and dinner tables ▶
Many retailers are committed to zero-deforestation, but this will not be possible until they oblige providers, such as JBS, to fully monitor direct and indirect suppliers so consumers can be sure that no stage of the process is responsible for Amazon destruction
Environmentally
compliant ranch
Breeding and raising ▶
Calves remain on their birth ranch for nine months until weaned. Risks such as miscarriage and predation, mean this early stage carries the most economic uncertainty for farmers, who often have lower levels of environmental compliance
Non-compliant
ranch
Cattle linked to
deforested land
◀ Laundering
Cattle are transferred from an environmentally-embargoed ranch to a compliant one, so that from this point on, the animals do not appear to be linked to deforestation, and can be sold in international markets at a higher price
Fattening ▶
Cattle are moved to farms that specialise in weight gain. Owners at this “finishing stage” are direct suppliers to abattoirs so they are more likely to be monitored and compliant. Those that aren’t can supply markets with fewer regulations, such as China
Abattoir
◀ Meatpacking
The cattle are slaughtered, and their meat is processed and packaged. A few giant firms, led by JBS, Marfrig, and Minerva, dominate the lucrative meatpacking stage. JBS, the largest, sells meat under various brands worldwide, further obscuring its origins
Supermarkets and dinner table ▶s
Many retailers are committed to zero-deforestation, but this will not be possible until they oblige providers, such as JBS, to fully monitor direct and indirect suppliers so consumers can be sure that no stage of the process is responsible for Amazon destruction
Environmentally
compliant ranch
Non-compliant
ranch
Breeding and raising ▶
Calves remain on their birth ranch for nine months until weaned. Risks such as miscarriage and predation, mean this early stage carries the most economic uncertainty for farmers, who often have lower levels of environmental compliance
Cattle linked to
deforested land
◀ Laundering
Cattle are transferred from an environmentally-embargoed ranch to a compliant one, so that from this point on, the animals do not appear to be linked to deforestation, and can be sold in international markets at a higher price
Fattening ▶
Cattle are moved to farms that specialise in weight gain. Owners at this “finishing stage” are direct suppliers to abattoirs so they are more likely to be monitored and compliant. Those that aren’t can supply markets with fewer regulations, such as China
Abattoir
◀ Meatpacking
The cattle are slaughtered, and their meat is processed and packaged. A few giant firms, led by JBS, Marfrig, and Minerva, dominate the lucrative meatpacking stage. JBS, the largest, sells meat under various brands worldwide, further obscuring its origins
Supermarkets and dinner tables ▼
Many retailers are committed to zero-deforestation, but this will not be possible until they oblige providers, such as JBS, to fully monitor direct and indirect suppliers so consumers can be sure that no stage of the process is responsible for Amazon destruction
Environmentally
compliant ranch
Non-compliant ranch
Cattle linked to
deforested land
Breeding and raising ▲
Calves remain on their birth ranch for
nine months until weaned. Risks such as
miscarriage and predation, mean this early
stage carries the most economic uncertainty
for farmers, who often have lower levels
of environmental compliance
Laundering ▲
Cattle are transferred from an
environmentally-embargoed ranch to a
compliant one, so that from this point on,
the animals do not appear to be linked
to deforestation, and can be sold in
international markets at a higher price
Fattening ▲
Cattle are moved to farms that specialise
in weight gain. Owners at this “finishing stage”
are direct suppliers to abattoirs so they are
more likely to be monitored and compliant.
Those that aren’t can supply markets with
fewer regulations, such as China
Abattoir
Meatpacking ▲
The cattle are slaughtered, and their meat
is processed and packaged. A few giant
firms, led by JBS, Marfrig, and Minerva,
dominate the lucrative meatpacking
stage. JBS, the largest, sells meat under
various brands worldwide, further
obscuring its origins
Supermarkets and dinner tables ▲
Many retailers are committed to zero-deforestation,
but this will not be possible until they oblige
providers, such as JBS, to fully monitor direct and
indirect suppliers so consumers can be sure that
no stage of the process is responsible
for Amazon destruction