Pumpkin spice product sales have increased about 47% in the last five years.
$250m in sales
$236m
200m
$190m
$176m
$167m
$161m
150m
100m
50m
0
2017-18
2018-19
2019-20
2020-21
2021-22
Ten years ago, more people searched Google for “candy corn” than
“pumpkin spice” every fall. But now pumpkin spice is the more popular search term worldwide by a wide margin.
2022: Pumpkin spice is more searched than ever
100 Google
search interest
2013: Pumpkin spice
surpasses candy corn
75
50
25
0
2005
2010
2015
2020
Pumpkin spice product sales have increased about 47% in the last five years.
$250m in sales
$236m
200m
$190m
$176m
$167m
$161m
150m
100m
50m
0
2017-18
2018-19
2019-20
2020-21
2021-22
Ten years ago, more people searched Google for “candy corn” than “pumpkin spice” every fall. But now pumpkin spice is the more popular search term worldwide by a wide margin.
2022: Pumpkin spice is
more searched than ever
100 Google search interest
2013: Pumpkin spice
surpasses candy corn
75
50
25
0
2005
2010
2015
2020
Pumpkin spice product sales have increased about 47% in the last five years.
$250m in sales
$236m
200m
$190m
$176m
$167m
$161m
150m
100m
50m
0
2017-18
2018-19
2019-20
2020-21
2021-22
Ten years ago, more people searched Google for “candy corn” than
“pumpkin spice” every fall. But now pumpkin spice is the more popular search term worldwide by a wide margin.
2022: Pumpkin spice is
more searched than ever
100 Google search interest
2013: Pumpkin spice
surpasses candy corn
75
50
25
0
2005
2010
2015
2020
Pumpkin spice product sales have increased about 47% in the last five years.
$250m in sales
$236m
200m
$190m
$176m
$167m
$161m
150m
100m
50m
0
2017-18
2018-19
2019-20
2020-21
2021-22
Ten years ago, more people searched Google for “candy corn” than
“pumpkin spice” every fall. But now pumpkin spice is the more popular search term worldwide by a wide margin.
2022: Pumpkin spice is
more searched than ever
100 Google search interest
2013: Pumpkin spice
surpasses candy corn
75
50
25
0
2005
2010
2015
2020
Pumpkin spice product sales have increased about 47% in the last five years.
$250m in sales
$236m
200m
$190m
$176m
$167m
$161m
150m
100m
50m
0
2017-18
2018-19
2019-20
2020-21
2021-22
Ten years ago, more people searched Google for “candy corn” than “pumpkin spice” every fall. But now
pumpkin spice is the more popular search term worldwide by a wide margin.
2022: Pumpkin spice is
more searched than ever
100 Google search interest
2013: Pumpkin spice
surpasses candy corn
75
2000s: Candy corn is twice as popular
50
25
0
2005
2010
2015
2020