BP ad spending on Facebook

Ad campaign duaration

£100,000 average daily ad spend

75,000

5

50,000

25,000

4

1

2

3

0

Aug

2021

Oct

Dec

Feb

2022

Apr

Jun

Aug

1. 8 January

Labour proposes windfall tax on North Sea oil and gas

2. 23 March

Sunak rejects call for windfall tax in his mini budget

3. 3-6 May

BP and Shell announce bumper profits

4. 26 May

Sunak imposes 25% windfall tax

5. 2 August

BP’s announces £7bn profits

Ad campaign duaration

£100,000 average daily ad spend

2 August

BP’s announces £7bn profits

75,000

8 January

Labour proposes windfall tax on North sea oil and gas

3-6 May

BP and Shell announce bumper profits

26 May

Sunak

imposes 25%

windfall tax

50,000

23 March

Sunak rejects call for windfall tax in his mini budget

25,000

0

Aug

2021

Sep

Oct

Nov

Dec

Jan

2022

Feb

Mar

Apr

May

Jun

Jul

Aug