UK subscribers to Netflix-style streaming services now number more than twice those for traditional pay-TV services such as Sky

All streaming

Netflix

Amazon

All pay-TV

Sky

Virgin Media

30 million

20

10

0

2005

2010

2015

2020

All pay-TV

Sky

Virgin Media

All streaming

Netflix

Amazon Prime Video

30 million

20

10

0

2005

2010

2015

2020

Guardian graphic. Source: Ampere Analysis