Source: University of Sheffield analysis, based on Health Survey for England 2013. Categories based on pre-2016 guidelines. Moderate drinker: 0-21 units per week for men; 0-14 for women. Increasing risk drinker: 21-50 units per week for men; 14-35 for women. Harmful drinker: 50+ units per week for men; 35+ for women

80

60

40

20

Value of sales

Harmful drinker

Increasing risk drinker

Moderate drinker

Abstainer

‘Harmful drinkers’ consume almost one quarter of the total value of alcohol sales in England. They make up less than 5% of the population

0%

Volume consumed

Population

Source: University of Sheffield analysis, based on Health Survey for England 2013. Categories based on pre-2016 guidelines. Moderate drinker: 0-21 units per week for men; 0-14 for women. Increasing risk drinker: 21-50 units per week for men; 14-35 for women. Harmful drinker: 50+ units per week for men; 35+ for women

80

60

40

20

Value of sales

Harmful drinker

Increasing risk drinker

Moderate drinker

Abstainer

‘Harmful drinkers’ consume almost one quarter of the total value of alcohol sales in England. They make up less than 5% of the population

0%

Volume consumed

Population