Less engaged people prioritise loyalty and personal freedoms
Showing the top three values of people grouped by how enagaged they are with politics, civic life, volunteering, and the news. See footnote for category descriptions
All
Feeling safe and secure
Having personal freedom
Being a loyal person
0
20%
40%
60%
High - engaged optimists
Feeling safe and secure
Caring for other people
Being a loyal person
0
20%
40%
60%
Medium - ambivalent seekers
Feeling safe and secure
Having fun
Always learning and growing
0
20%
40%
60%
Low - disconnected
Feeling safe and secure
Being a loyal person
Having personal freedom
0
20%
40%
60%
Guardian Graphic | Source: Rebecca Huntley / OmniCompass. Engaged optimists are highly engaged, mostly women, primarily older and regional, vote for Labor, Greens and community independents (including teals). Ambivalent seekers, are moderately engaged young men and women, particularly in metropolitan areas, swinging voters. The disconnected have low engagement, and are mostly male, of all ages in regional and metro areas, vote for the Coalition and One Nation
Less engaged people prioritise loyalty and personal freedoms
Showing the top three values of people grouped by how enagaged they are with politics, civic life, volunteering, and the news. See footnote for category descriptions
All
Feeling safe and secure
Having personal freedom
Being a loyal person
0
20%
40%
60%
High - engaged optimists
Feeling safe and secure
Caring for other people
Being a loyal person
0
20%
40%
60%
Medium - ambivalent seekers
Feeling safe and secure
Having fun
Always learning and growing
0
20%
40%
60%
Low - disconnected
Feeling safe and secure
Being a loyal person
Having personal freedom
0
20%
40%
60%
Guardian Graphic | Source: Rebecca Huntley / OmniCompass. Engaged optimists are highly engaged, more likey to be women, primarily older and regional, vote for Labor, Greens and community independents (including teals). Ambivalent seekers, are moderately engaged young men and women, particularly in metropolitan areas, swinging voters. The disconnected have low engagement, and are more likely to be male, of all ages in regional and metro areas, vote for the Coalition and One Nation
Less engaged people prioritise loyalty and personal freedoms
Showing the top three values of people grouped by how enagaged they are with politics, civic life, volunteering, and the news. See footnote for category descriptions
All
High - engaged optimists
Feeling safe and secure
Feeling safe and secure
Having personal freedom
Caring for other people
Being a loyal person
Being a loyal person
0
20%
40%
60%
0
20%
40%
60%
Medium - ambivalent seekers
Low - disconnected
Feeling safe and secure
Feeling safe and secure
Having fun
Being a loyal person
Always learning and growing
Having personal freedom
0
20%
40%
60%
0
20%
40%
60%
Guardian Graphic | Source: Rebecca Huntley / OmniCompass. Engaged optimists are highly engaged, more likely to be women, primarily older and regional, vote for Labor, Greens and community independents (including teals). Ambivalent seekers, are moderately engaged young men and women, particularly in metropolitan areas, swinging voters. The disconnected have low engagement, and are more likely to be male, of all ages in regional and metro areas, vote for the Coalition and One Nation
Less engaged people prioritise loyalty and personal freedoms
Showing the top three values of people grouped by how enagaged they are with politics, civic life, volunteering, and the news. See footnote for category descriptions
All
High - engaged optimists
Feeling safe and secure
Feeling safe and secure
Having personal freedom
Caring for other people
Being a loyal person
Being a loyal person
0
20%
40%
60%
0
20%
40%
60%
Medium - ambivalent seekers
Low - disconnected
Feeling safe and secure
Feeling safe and secure
Having fun
Being a loyal person
Always learning and growing
Having personal freedom
0
20%
40%
60%
0
20%
40%
60%
Guardian Graphic | Source: Rebecca Huntley / OmniCompass. Engaged optimists are highly engaged, more likely to be women, primarily older and regional, vote for Labor, Greens and community independents (including teals). Ambivalent seekers, are moderately engaged young men and women, particularly in metropolitan areas, swinging voters. The disconnected have low engagement, and are more likely to be male, of all ages in regional and metro areas, vote for the Coalition and One Nation