The discounters have made inroads against traditional supermarkets since the credit crunch

Market share

August 2018

March 2008

0

5

10

15

20

25

30

Tesco 27.4% (2018)

Sainsbury's 15.5

Asda 15.2

Morrisons 10.4

Aldi 7.6

Co-op 6.6

Lidl 5.5

Waitrose 5